SEMrush is a suite of high quality tools enabling you to carry out a complete competitor analysis. It offers a number of tools that can assist you in finding out what your competition is doing to get their web pages or blogs a high Google ranking. By finding their secrets, you will be in a better position to compete and to take their place.
First, you need to know who your main competitors are. SEMrush can establish this from the correspondence of their declared keywords with yours, and from the Google listing for any search term that is common between your site and those listed in the first two Google search engines result pages (top 20 results).
Not just that, but the listings SEMrush provides are clickable links, so you can check their source code to establish exactly how they are using keywords in the Meta data for their page and also in the body of the text. So you may be able to equal your competition there, but that’s not all that determines your Google ranking.
Backlink and Keyword Analysis
The suite offers tools that enable to you find the number of backlinks your main competitors have and where they come from. This is very useful information in helping you with your own linking strategies. But what if you are just starting out? How does SEMrush help you then?
Keyword analysis is extremely important for any new website or blog – whether that is a hobby, information or professional site. You must know what keywords you can compete for and which you should ignore until you are more established. This suite offers very high quality keyword research tools.
For example, as stated earlier, you can find the keywords your competition is using. You can also find the supply (competing web pages using the keyword) and demand (searches using the keyword) for keywords relating to your site. You can click to view the web pages or blogs using these keywords, and you can also find the keywords that would be more profitable to pursue, taking existing competition into account.
SEMrush is an essential tool for any webmaster or blogger who wants to get ahead of their online competitors. The information it provides helps you to structure your website or blog to compete successfully against the top current sites. The keyword tool helps you to select the more competitive keywords that have the least competition.
Get a free SEMrush coupon here that will allow you to try out the suite of software for 14 days with no obligation to buy. However, once you have used it, you will never want to be without it!